Cashback, the rate your margin allows, and the limits that protect you.
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Cashback
A shop with hundreds of items has no single prize that suits everyone. Here the riyal is the prize everyone understands: cashback returns a balance spent with you.
Grocery
Margins are thin, so keep it at 1% to 2%. Visits are frequent, so the balance still builds quickly.
Perfume, clothes, accessories
Wider margins and occasional visits: 5% to 10% gives a clear reason to return.
«Smallest balance that can be spent»: 10 riyals, say, so two riyals are not spent on every bill.
«Most of a bill payable by cashback»: 50%, so every bill brings in some new money.
«Cashback expiry»: 180 to 365 days. The soonest to expire is spent first.